Zumba Flyer for The Atlantic Club

Zumba Flyer for The Atlantic Club Fitness Center and Health Club. The advertisement includes social media marketing, as well as website advertising.

Graphic Design Strategy

The main photo of Rich Gormley helps lend credibility to help convert the message. It makes the event real. Members can see the energy.
A balance of photography and graphic design creates an interesting composition.
Graphic elements are used to create a path for the reader. This was done by knowing how the reader was to get the information. This is achieved with the use of color, lines, size and weight of text.
Dense information is made legible. The reader knows what you promote.
The flyer’s design is to evoke positive energy. This makes people more likely to have fun when participating in the event.

Copy

Rich Gormley is Back!

Join the Party

Zumba Master Class with International ZES Richard Gormley

Friday, December 20

9:00am

Studio A

Members $15

Guests $20

Join the party at The Atlantic Club for the Master Class. If you didn’t get a chance to take his class last August, you are in for a real treat!

Space is limited. Reserve your spot at the Front Desk.

About the Client

The Atlantic Club-Manasquan opened in 1977 on a 44-acre campus complete with state of the art fitness center, yoga and pilates studios, racquetball courts, 13 court tennis complex, Parisi Speed and Conditioning School, Turf Center, Atlantis Preparatory School, and The Milagro Day Spa and Salon.

Website: http://www.theatlanticclub.com/

Facebook: https://www.facebook.com/theatlanticclub/

Twitter: https://twitter.com/theatlanticclub?lang=en